Inventors:
Thomas Ernest Osborne - Philadelphia PA, US
Eric Lee Chin-Sang - Seattle WA, US
Paul Leonard Kompfner - Seattle WA, US
Chad Steven Estes - Woodinville WA, US
Rahul Sudhir Kumar - Kirkland WA, US
Michael Joseph Papale - Seattle WA, US
Urja Madhukar Shah - Bellevue WA, US
Ionut Ciprian Gradinaru - Sammamish WA, US
Brian Ka-Hing Fung - Bellevue WA, US
Assignee:
Microsoft Corporation - Redmond WA
International Classification:
G06F 15/16
Abstract:
One or more techniques and/or systems are disclosed for identifying an in-application message to display to a user. A user may perform a user action in an application, which can be identified. The identified user action can be compared to metadata data associated with a plurality of in-application messages for the application, and an in-application message that is eligible for display to the user can be identified based on the user action. A determination can be made whether to display the eligible message to the user in the application, based upon one or more in-application messages that the user may have previously viewed, as may be found or tracked in a user message viewing history.