Inventors:
Robert William Ash - Andover MN, US
Terri Jo Peterson - Plymouth MN, US
Joseph Herman Pletsch - Lino Lakes MN, US
Patricia Ann Perry - Minneapolis MN, US
Assignee:
Target Brands Incorporated - Minneapolis MN
International Classification:
G06F 7/06, G06F 17/30
US Classification:
707758, 707E17108, 707736
Abstract:
A customer search terminal system may be configured to accept customer product searches and identify corresponding products and product information. A method for determining the efficacy of the customer search terminal may include receiving customer usage information including data related to customer usage of a customer search terminal and may also include receiving product sales information including data related to products sold at a point-of-sale terminal. The method may further include generating customer purchase behavior information by correlating the received customer search terminal usage information with the received product sales information when a product is sold at the point-of-sale terminal within a prescribed time period relative to a search for the product on the customer search terminal.