Position:
Consumer Research Director / Consultant at Utilis Research, Practice Area: at Hispanic Consumer Research, Practice Area: at Emotional Insights
Location:
Greater New York City Area
Work:
Utilis Research
- New York, NY; Fort Lauderdale, FL since 2002
-
Consumer Research Director / Consultant
Hispanic Consumer Research
since 2002
-
Practice Area:
Emotional Insights
since 2002
-
Practice Area:
Jupiter Media Metrix (now Comscore.com)
- New York, NY 2001 - 2002
-
Senior Quantitative Research Manager
Consumers Union
- Yonkers, NY 1999 - 2001
-
Survey Research Associate
Education:
Yale University 1993 - 1999
Doctor of Philosophy (Ph.D.), Psychology
University of Florida 2010 - 2012
Master of Business Administration (M.B.A.)
Yale School of Management 1996 - 1998
Interests:
Consumer Research
Strategic Market Research
Hispanic & General Market Consumers
Focus Groups, IDIs, Dyads, Triads
Ethnographic Research
Online Focus Groups & Bulletin Boards
Phone/Mall Intercept/Online Surveys
Languages:
Spanish, English, French, Portuguese