Navin Enand
General Contractor at Sq Sail Rd, Cornelius, NC
License number
North Carolina 35893
Renew Date
Jan 29, 2008
Category
General Contractor
Type
Building
Address
Address
18500 Square Sail Rd, Cornelius, NC 28031
Phone
(704) 896-2485
Professional information
Customer Relationship Management Business Method
US Patent:
6915270, Jul 5, 2005
Filed:
Nov 28, 2000
Appl. No.:
09/723519
Inventors:
Howard Young - Richmond Hill, CA
Cynthia Adiano - Bryan TX, US
Navin Enand - Cornelius NC, US
Martha Ernst - Farmersville OH, US
Harvey Thompson - Ridgefield CT, US
May Sun Zia - Bexley OH, US
Cynthia Adiano - Bryan TX, US
Navin Enand - Cornelius NC, US
Martha Ernst - Farmersville OH, US
Harvey Thompson - Ridgefield CT, US
May Sun Zia - Bexley OH, US
Assignee:
International Business Machines Corporation - Armonk NY
International Classification:
G06F017/60
US Classification:
705 10
Abstract:
A loyalty suite business method is described for building profitable customer relationships. The method is based on a combination of Customer Relationship Management (CRM), Business Intelligence (BI) and Customer Value Management (CVM). The structure of the method is based on an engagement model, followed by phases, activities, tasks, work products and technique papers. The Loyalty Suite approach takes a customer-centered view and integrates CRM operational processes, customer collaboration touchpoints and CRM analytical processes. This results in identification of factors which engender loyalty from a customer perspective. This then determines the enablers and capabilities needed by a client enterprise seeking to deliver customer value.