Position:
President at Spark Marketing, clients: CollegeWeekLive, Courion, PlatformQ
Industry:
Marketing and Advertising
Work:
Spark Marketing, clients: CollegeWeekLive, Courion, PlatformQ
since Nov 2011
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President
PlatformQ
- Needham, MA Jan 2009 - Nov 2011
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VP of Marketing
Spark Marketing, clients: PlatformQ, Buzzwire, wis.dm
Oct 2007 - Dec 2008
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President
Helium, Inc.
Aug 2006 - Oct 2007
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Vice President of Marketing
Spark Marketing, clients: MIVA, TripAdvisor
Oct 2000 - Aug 2006
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President
Direct Hit, Inc.
1998 - Jun 2000
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Marketing Director
Switchboard, Inc.
1995 - 1997
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Marketing Director
Banyan Systems
1994 - 1995
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Marketing
Education:
University of Virginia - Darden Graduate School of Business Administration 1993
MBA, General Management, entrepreneurship
University of Virginia
BA, Linguistics, Psychology
Skills:
Social Networking, Product Marketing, Product Management, Business Development, Web 2.0, Audience, Online Advertising, Email Marketing, SEM, Social Media Marketing, Digital Marketing, SEO, Social Media, Social Media Strategist, Google Alerts, Start-ups, Competitive Analysis, Business Strategy, New Business Development, Public Relations, Analyst Relations, Messaging Development, Search Advertising, Web Marketing, Customer Acquisition, Customer Acquisition Strategies, Customer Engagement, Engagement Marketing, Google Adwords, Marketing Strategy, Marketing Communications, PPC, Marketing, Blogging, Integrated Marketing, Marketing Management, Event Technology, Virtual Tours, Lead Generation, Partnership Marketing, Advertising, Strategic Partnerships, Strategy, Corporate Communications
Honor & Awards:
Woman of the Year, USA Track & Field, outstanding contribution to the sport.
American & age-group world record holder, former, 10 kilometers (road).