Position:
VP, Brand & Retail Marketing at La-Z-Boy
Industry:
Marketing and Advertising
Work:
La-Z-Boy
- Monroe, MI since Jul 2007
-
VP, Brand & Retail Marketing
La-Z-Boy
- Monroe, MI May 2006 - Jul 2007
-
VP, Store Development & Marketing
La-Z-Boy
- Monroe, MI Apr 2004 - May 2006
-
Director, FGE & Marketing
La-Z-Boy
- Monroe, MI Mar 2002 - Apr 2004
-
Director, Retail Marketing
La-Z-Boy
- Monroe, MI Jul 1999 - Mar 2002
-
Furniture Galleries Advertising Manager
La-Z-Boy
- Monroe, MI Sep 1996 - Jul 1999
-
Retail Advertising Manager
Multi-Ad Services, Inc.
- Peoria, IL (HQ), Michigan based Aug 1992 - Aug 1996
-
Senior Territory Manager
Key Multimedia
- West Bloomfield, MI 1989 - 1992
-
Sales & Marketing Manager
Levolor Lorentzen, Inc.
- Sunnyvale, CA (HQ), Michigan based 1985 - 1989
-
District Sales Manager
Education:
Kellogg School of Management 2012
Strategic Marketing Communications in Today's Media World
Rapport International 2005
Leadership Breakthrough I, Power Communications
Michigan State University 1980 - 1984
BA, Marketing
Skills:
Retail, Advertising, Furniture, Marketing Strategy, Strategic Planning, Promotions, New Business Development, Marketing Communications, Cross-functional Team Leadership, Creative Development, Integrated Marketing, Creative Direction
Interests:
Family, Cars, Kayaking, Fishing, Biking, Hiking, Art, Architecture. Ebay & Pinterest.
Honor & Awards:
Bronze Telly Award - Product Launch Video (La-Z-Boy PowerRecline XR+), 2013
Finalist - North American Effie Awards (Household Furnishings & Appliances), 2012
Silver Award - Film and Video / Direct Marketing - La-Z-Boy "Test Drive", 2012
Gold iNova Award, website commercial player, 2008
Top-10 Ads Bob Garfield Loved, Advertising Age, 2007
La-Z-Boy Rep Appreciation Award, Inaugural Recipient, 2004
Silver Award, Preprint, Retail Advertising Conference (RAC), 2004
Silver Award, Specialty Retailer Television Campaign, Retail Advertising Conference (RAC), 2004
Gold Award, Specialty Retailer Television Campaign, Retail Advertising Conference (RAC), 2003
Gold Award, Specialty Retailer Television Branding Commercial, Retail Advertising Conference (RAC), 2003
Best of Industry, Permanent, POPAI Outstanding Merchandising Achievement (OMA) Awards Competition, 2003
PAA Gold Award, Promotional Manual, National Association of Promotional Advertising Allowances (NAPAA), 1998