CRAIG BARTLETT CHAPMAN
Pilots at Mcdermott Rd, Plano, TX

Director, Shop Your Way Marketing at Sears Holdings Corporation

Marketing and Advertising

Sears Holdings Corporation - Greater Chicago Area since Feb 2013 - Director, Shop Your Way Marketing North Dallas K-Life - Frisco, TX Aug 2009 - Apr 2013 - Executive Board Member JCPenney - Plano, TX Aug 2009 - Jan 2013 - Corporate Sr. Marketing Manager (Multi-Channel) JCPenney - Plano, TX Nov 2005 - Jul 2009 - Corporate Brand Director JCPenney - Plano, TX May 2004 - Oct 2005 - Corporate Multi-Channel Development Manager JCPenney - Plano, TX Jun 2000 - Apr 2004 - Corporate Marketing Manager JCPenney - Phoenix, AZ Feb 1998 - May 2000 - District Business Planning Manager JCPenney - Tucson, Arizona Area 1997 - 1998 - Assistant Store Manager JCPenney - Phoenix, Arizona Area 1996 - 1997 - District Basic Logic Coordinator JCPenney - Phoenix, Arizona Area 1985 - 1996 - Store Management – Merchandise/Operations/Personnel

Northwestern University - Kellogg School of Management
Certification, Brand Marketing - Building, Leveraging and Rejuvenating your Brand University of Wisconsin-La Crosse
BS, Business Administration

Multi-channel Marketing, Market Planning, Promotions, Marketing Strategy, Multimedia, Brand Development, Brand Communication, Marketing Communications, Strategic Planning, Strategic Thinking, Strategic Partnerships, Cross-functional Team Leadership, Strategic Leadership, Online Marketing, Market Research, Direct Marketing, Integrated Marketing, Product Development, Merchandising, Advertising, Retail, Digital Marketing, Apparel, Strategy, Marketing, Brand Management, E-commerce, Creative Direction, Corporate Branding, Management, Brand Awareness, Direct Mail